In 1960, Harvard Business School professor Theodore Levitt came up with the term “marketing myopia” to describe how companies often make the mistake of focusing too much on their own products and industries instead of the needs and wants of their customers. Levitt said that companies that don’t change to meet their customers’ changing needs […]
HubSpot vs Pipedrive: The CRM Showdown, Which One Will Drive Your Sales Pipeline?
What is a CRM? Why does a sales team need one? A CRM, or Customer Relationship Management, is a type of software that helps businesses manage and analyze customer interactions and data throughout the customer lifecycle. The goal of a CRM is to improve customer relationships and help sales teams close more deals. Sales teams […]
The Secret to a Successful Website: Regular Website Audits and Optimization
what do we mean by a website audit? A website audit is a comprehensive analysis of a website to identify its strengths and weaknesses and to recommend ways to optimize its performance and functionality. The goal of a website audit is to improve the user experience, search engine visibility, and overall effectiveness of the website. […]
How to analyse the strength & weaknesses of your competition?
Let’s begin with the basics, What is SEO? SEO stands for “search engine optimization.” It is the process of optimizing a website or web page to increase its visibility and ranking in search engine results pages (SERPs). This is typically done by improving the website’s content, structure, and keywords to make it more appealing to […]
Top 3 qualities to look for in a sales & marketing expert
Difference between Sales & Marketing Departments Sales and marketing are two distinct departments that are often closely aligned but have different goals and responsibilities. Here are the top three differences between sales and marketing departments: Overall, while sales and marketing departments often work closely together to achieve common goals, they have distinct roles and responsibilities […]
Three Free Tools to give your Sales Team Today!
three free tools to give your sales team today! Every business regardless of size must sell. Whether you offer a product or service is irrelevant. Every organisation must engage in marketing and sales to achieve its financial goals. Here are three free tools you can give your sales team, in today’s competitive and digital market. […]
PART 13 – How to Find Your Ideal Customers?
⭐PART 13-THE WHEEL STORY⭐ Yes, I know there has been a break to the Wheel Story. Actually a digital detoxing was needed. 😁😊 The narrative of the wheel can be followed here. (https://lnkd.in/gybf3Thc) Max completed his first sale, at last. He didn’t expect it to take as long as it did. The journey, though, taught […]
KNOW ABOUT ONE OF THE MOST USER-FRIENDLY CRM!
KNOW ABOUT ONE OF THE MOST USER-FRIENDLY CRM! A CRM, or Customer Relationship Management, is a type of software that helps businesses manage and analyze customer interactions and data throughout the customer lifecycle. The goal of a CRM is to improve customer relationships and help sales teams close more deals. Hubspot is widely considered to […]
How To Make Your Newsletter A Marketing Tool?
What is a Digital Newsletter? An electronic periodical called a digital newsletter is sent to subscribers via email or a website. It often includes a selection of articles, news stories, and other material that subscribers may find interesting. A wide range of topics, including news, business, technology, health, lifestyle, entertainment, and more, can be covered […]
Three FREE TOOLS TO EDIT IMAGES for your social media posts.
https://youtu.be/6MuxDDse8EU Image editing tools Images are undoubtedly important in social media since they improve the way you interact with your audience. (To utilise in your upcoming post, go to this link and check out websites for free photos for social media.) But is just a random picture you found online sufficient? Image editing is always […]